The She University

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S.H.E. is every woman. S.H.E. exists to create, to lift, to inspire, to empower, to teach, to build, to transform. Simply put… SHE has the world to conquer (and maybe a few heads to turn along the way), and the sooner she can get to it, the better we’ll all be!

S.H.E. as a brand and beauty ally, empower women to redefine their beauty by providing a One-Stop-Glam-on-the-go- shop with beautifying solutions ideal for any lifestyle, look or budget!


S.H.E mission is to consistently offer under one brand: quality, value and convenience in our products and services, without compromising the glam. S.H.E. beauty solutions will not only make women look and feel more amazing and confident, they won’t slow her down!

Our vision is to become a hub – online and offline - where women can feel safe and confident in exploring and defining their own personal beauty standards.


  • One stop shop for all beauty needs…no need to shop anywhere else
  • Products you can trust…
  • Beauty education, including how to tutorials
  • Reduce stress associated with getting ready for meetings, work, conferences, speaking engagements, etc.
  • Affordable beauty products without compromising quality and integrity…security
  • Optimal hair care products with natural ingredients for hair maintenance
  • Time saving make up solutions


Our promise to our customers is to consistently provide products and services that bring ease, quality and glam to their busy lives!


Daring, industrious, and caring are just a few words to describe serial entrepreneur, Shavée Ho.

At just 5-years-old, Shavée unknowingly styled her very first braid on one of her dolls. Soon thereafter, she advanced her skills to include an at-home “oil treatment” using Vaseline on her first client: her late grandmother, Gammie. It came as no surprise when Shavée followed her passion for making others feel beautiful into a successful career in cosmetology.

As Shavée progressed in her career, she simultaneously expressed her creativity through the canvases of her many clients faces, and hair.

Ms. Ho used her knowledge to debut her Beauty company, S.H.E Beauty Defined, in mid 2019. In addition to being an entrepreneur; she is an published author, certified image consultant, certified life coach, and a licensed cosmetologist for over a decade. Her passion is to help women see their true reflection by giving them a makeover from the inside out; fusing therapy and beauty to control mental health. 

Her most prized accomplishments is becoming a wife and mother, so she understands for many like her, time is precious. This drove her to create S.H.E, a brand that represents your everyday awesome woman.